PowerPoint – Storytelling

Click here to download the presentation PowerPoint or watch the recording here. Housing counselors change lives every day. Your clients are more than numbers that go in a report – they’re a living, breathing part of your community. More people should hear their...

PowerPoint – Email Marketing

Click here to download the presentation PowerPoint or watch the recording here. Email marketing is a very versatile and effective tool that we have in the nonprofit industry. Emails can be personalized, sent to supporters with specific interests or in specific...

Persona Example

HubSpot’s Make My Persona tool lets you easily create your ideal audience. You can read more about why personas are important below and view a housing counseling example here. What are personas? Personas are a tool used by marketers to help us write, design, and...